Join the Facebook group

For help applying the lessons from Dan's books The 7 Day Startup & Content Machine, join the free Facebook group here.

The 7 Day Startup Resources Page

Here is a full list of all resources and mentions from The 7 Day Startup

Business idea checklist (Google Sheet)

Business idea checklist
(Google Sheet)

Business name checklist (Google Sheet)

Business name checklist
(Google Sheet)

Business model summary (PDF)

Business model summary
(PDF)

Growth tracking spreadsheet (Google Sheet)

Growth tracking spreadsheet
(Google Sheet)

18 proven marketing tactics (PDF)

20 proven marketing tactics
(PDF)


General book content

Here is a list of content that Dan put out around the concept of The 7 Day Startup.

Podcast interviews

Blog posts

  • You don't learn until you launch - My post on Medium
  • Why validation is not the answe - WP Curve Blog
  • Why launch in 7 days
  • How to choose and evaluate business ideas - LIVE The 9 elements of great bootstrapped business ideas
  • WTF is an MVP?
  • How to choose and evaluate a business name
  • How to build a website in 1 day for $62
  • 20 proven ways to market your business
  • Goal setting for bootstrapped startups
  • x things to do when you launch a startup
  • Build a business with growth in its DNA

Other content

You Don’t Learn Until You Launch

Chapter quote

“It's fine to celebrate success but it is more important to heed the lessons of failure.” Bill Gates CLICK TO TWEET THIS

Author quotes

What if I put the HR manual… online? CLICK TO TWEET THIS

What is a Startup?

Chapter quote

“A startup is a human institution designed to deliver a new product or service under conditions of extreme uncertainty.” Eric Ries CLICK TO TWEET THIS

Idea, Execution, Hustle

Chapter quote

“Things may come to those who wait … but only the things left by those who hustle.” Anonymous CLICK TO TWEET THIS

Author quotes

Execution is your ability to present your idea just as well as the best ideas in the world. CLICK TO TWEET THIS

Hustle is relentlessly pursuing what needs to be done at the time. CLICK TO TWEET THIS

Chapter4 - Why 7 Days?

Chapter quote

“Move fast and break things.” Mark Zuckerberg CLICK TO TWEET THIS

Author quotes

People don’t know what they don’t want until they are forced to open their wallets. CLICK TO TWEET THIS

If you have a conversation with a friend about your business idea this month, and next month you are having the same conversation, you are a wantrepreneur. CLICK TO TWEET THIS

The 7 Day Startup

The 7 Day Startup (Day 1 - Idea)

Chapter quote

“The world always seems brighter when you’ve just made something that wasn’t there before.” Neil Gaiman CLICK TO TWEET THIS

Author quotes

It makes no sense to start a business that is going to have you doing work you don’t enjoy. CLICK TO TWEET THIS

Focusing on short­term launches or projects won’t build assets. Assets are built over time by ignoring short­term distractions in favor of a bigger, long­term vision. CLICK TO TWEET THIS

Playing the visionary is a privilege reserved for second­ and third­time entrepreneurs. It’s fun, but it’s fraught with danger. CLICK TO TWEET THIS

Solve problems where people are already paying for solutions. CLICK TO TWEET THIS

Everyone might be saying that your idea is great, but look at whether or not they are currently paying for a solution to the same problem. CLICK TO TWEET THIS

Mentions

The 7 Day Startup (Day 2 - MVP)

Chapter quote

“Learning is the essential unit of progress for startups.” Eric Ries CLICK TO TWEET THIS

Author quotes

“The first step is to enter the Build phase as quickly as possible with a minimum viable product (MVP). The MVP is that version of the product that enables a full turn of the Build­Measure­Learn loop with a minimum amount of effort and the least amount of development time.”

A common MVP mistake is over­emphasizing the “minimum” and under­emphasizing the “viable.” CLICK TO TWEET THIS

Mentions

The 7 Day Startup (Day 3 - Business name)

Chapter quote

It’s more effective to do something valuable than to hope a logo or name will say it for you.” Jason Cohen (founder of WP Engine) CLICK TO TWEET THIS

Author quotes

Every single one of the top 25 brands in the world are 12 characters or less. CLICK TO TWEET THIS

Mentions

The 7 Day Startup (Day 4 - Site)

Chapter quote

"A good plan, violently executed now, is better than a perfect plan next week." General George S. Patton, Jr. CLICK TO TWEET THIS

Author quotes

Every single one of the top 25 brands in the world are 12 characters or less. CLICK TO TWEET THIS

Mentions

  • Domain Names | The World’s Largest Domain Name Registrar ­ GoDaddy GoDaddy
  • Domain NamesGoDaddy
  • The Best Web Hosting | Fast Professional Website Hosting ServicesBluehost
  • WordPress: Blog Tool, Publishing Platform, and CMS WordPress
  • WordPress Themes Loved By Over 240k Customers Elegant Themes
  • WordPress Themes Elegant Themes
  • Small Business CRM | Marketing Software Small Business Infusionsoft
  • Send Better Email MailChimp
  • A Double Digit Jump in Your Conversion RateThe Numa Group.
  • Send Money, Pay Online or Set Up a Merchant Account PayPal
  • Post Snippets WordPress
  • Dane Maxwell, “The Copywriting Checklist: How To Sell The Crap Out Of Great Products & Services,” Mixergy
  • Google Analytics Official Website Google Analytics.

The 7 Day Startup (Day5 - Marketing)

Mentions

Resources

The 7 Day Startup (Day 6 - Targets)

Author quotes

Save your excitement until you land people you don’t know as customers. CLICK TO TWEET THIS

The 7 Day Startup (Day 7 - Launch)

Chapter quote

“If you are not embarrassed by the first version of your product, you’ve launched too late.” Reid Hoffman CLICK TO TWEET THIS

Refine Your Business Model

Chapter quote

“Growth is never by mere chance; it is the result of forces working together.” James Cash Penney CLICK TO TWEET THIS

Author quotes

What are you working on today that will make you indestructible tomorrow? CLICK TO TWEET THIS

Mentions

  • Basecamp is everyone’s favorite project management app Basecamp

14 Business Rules to Live By

Chapter quote

“The only way to win is to learn faster than anyone else.” Eric Ries CLICK TO TWEET THIS

Author quotes

Always take a step back and ask yourself if it’s feasible that someone else may have solved this problem before. CLICK TO TWEET THIS

“Startups exist not just to make stuff, make money, or even serve customers. They exist to learn how to build a sustainable business. This learning can be validated scientifically by running frequent experiments that allow entrepreneurs to test each element of their vision.”

Eric Ries calls it “Build, Measure, Learn.” Michael Masterson calls it ”Ready Fire Aim.” I call it “Getting Shit Done.” CLICK TO TWEET THIS

You should be more excited about Monday than you are about Friday. If that’s not the case, there’s a good chance things aren’t going to work out. CLICK TO TWEET THIS

Mentions

  • The @KISSmetrics Marketing Blog KISSmetrics
  • Bookkeeping services for your business Bench
  • Online Banking With Automatic Budgeting & Savings Simple